Showing posts with label cnn.com. Show all posts
Showing posts with label cnn.com. Show all posts

Friday, August 27, 2010

ACCIDENT & CRASH :: CZECH REPUBLIC ROAD SAFETY CAMPAIGN


From the Czech Republic a great print campaign to promote road safety. Don't talk over the phone while you drive. Crash and Accident, the new fragrances for silly people.

Wednesday, April 14, 2010

LeBRON JAMES USES DRAKE TO SIGN JOHN WALL TO LRMR MARKETING



Drake x LRMR Marketing. LeBron might never be teammates with upcoming disputed #1 NBA pick John Wall of Kentucky, but LeBron will do his best to make sure Wall signs with his marketing company. LRMR Marketing, the sports marketing company owned by LeBron and run by his childhood friends, is utilizing some very interesting tactics in getting soon-to-be NBA stars to sign on with LRMR. Yahoo recently reported that LeBron has enlisted Drake of all people, to help convince college hoops stars like John Wall entering the draft to sign with LRMR. Yahoo states:

James befriended Wall at his All-American camp as a high school senior, traveled to campus to watch him play and even enlisted rapper Drake to woo Wall to LRMR, James’ fledgling marketing company.

James will go back again and again for Kentucky’s stars. Rival agents gasped when close associate, William Wesley, walked into a Wildcat game with rapper Drake. As one said, “How the hell can I compete with that?”

That’s right. Money, power, LeBron and Drake…that is some competition any other marketing firm is going to have a tough time competing with. So what does Drake get out of all of this? The chance to hang with some NBA stars of course and I’m sure some nice side cash. With Jay-Z running the Nets these days and The Dream seriously wanting a piece of the Atlanta Hawks we will continue to see more and more artists start to influence the game. Only time will tell if this is a good or bad thing.

http://www.lrmrmarketing.com/

Tuesday, March 23, 2010

GOOGLE VS CHINA: A NEW APPROACH

On January 12, Google announced on it's blog that it and more than twenty other U.S. companies had been the victims of a sophisticated cyber attack originating from China, and that during their investigation into these attacks they had uncovered evidence to suggest that the Gmail accounts of dozens of human rights activists connected with China were being routinely accessed by third parties, most likely via phishing scams or malware placed on their computers. Google also made clear that these attacks and the surveillance they uncovered—combined with attempts over the last year to further limit free speech on the web in China including the persistent blocking of websites such as Facebook, Twitter, YouTube, Google Docs and Blogger—had led us to conclude that Google could no longer continue censoring their results on Google.cn.

So on March 22, 2010, Google stopped censoring their search services—Google Search, Google News, and Google Images—on Google.cn. Users visiting Google.cn are now being redirected to Google.com.hk, where they are offering uncensored search in simplified Chinese, specifically designed for users in mainland China and delivered via their servers in Hong Kong. Users in Hong Kong will continue to receive their existing uncensored, traditional Chinese service, also from Google.com.hk. Due to the increased load on Google's Hong Kong servers and the complicated nature of these changes, users may see some slowdown in service or find some products temporarily inaccessible as Google switches everything over.

Figuring out how to make good on their promise to stop censoring search on Google.cn has been hard. Google wants as many people in the world as possible to have access to their services, including users in mainland China, yet the Chinese government has been crystal clear throughout our discussions that self-censorship is a non-negotiable legal requirement. Google believes this new approach of providing uncensored search in simplified Chinese from Google.com.hk is a sensible solution to the challenges they have faced—it's entirely legal and will meaningfully increase access to information for people in China. Google hopes that the Chinese government respects their decision, though they are well aware that it could at any time block access to their services. Google will therefore be carefully monitoring access issues, and have created this new web page, which we will update regularly each day, so that everyone can see which Google services are available in China.

In terms of Google's wider business operations, they intend to continue R&D work in China and also to maintain a sales presence there, though the size of Google's sales team will obviously be partially dependent on the ability of mainland Chinese users to access Google.com.hk. Finally, Google is making clear that all these decisions have been driven and implemented by their executives in the United States, and that none of our employees in China can, or should, be held responsible for them. Despite all the uncertainty and difficulties Google has faced since they made their announcement in January, Google has continued to focus on serving their Chinese users and customers.