In the late 1980s, ABSOLUT® VODKA launched its “Cities” advertising campaign with a wink and a nod to the intrinsic flare and historical heartbeat of what makes each city special. In 2007, the brand brought the “Cities” campaign to life with the launch of ABSOLUT® NEW ORLEANS, a flavor reminiscent of the Big Easy. Every year since then, ABSOLUT has introduced a limited-edition flavor – ABSOLUT® LOS ANGELES in 2008, ABSOLUT® BOSTON in 2009, and now ABSOLUT® BROOKLYN is honored as the fourth flavor in the city-inspired portfolio.
Absolut x Spike Lee = Absolut Brooklyn. Absolut collaborated with Spike Lee to produce the trailer for the upcoming Brooklyn branded Absolut line of Vodka.
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