Ke$ha who was already a brand ambassador has now released two new designs she created for Casio’s Baby G line. Here’s what she said about the collaboration:
“I’ve been designing and making my own clothes since I was young, and, as an artist, I design all of my stage costumes. This experience with Casio is so exciting because it’s my first collaboration as a designer and it’s extra meaningful because I wrote my first single “TiK ToK” on a Casio keyboard.
In creating my red, white and blue watch, I was obviously inspired by the American flag because it’s a recurring theme in my aesthetic but also represents freedom of speech, a right I passionately exercise in my life and in my music.
Leopard print is another recurring theme in my look, which I like to wear because it brings out my animal inside. I hope when people wear my watches they’re reminded to express themselves always and never lose the animal inside themselves.”
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